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What I do

Get found. Get chosen.Know what worked.

Start with what matters now. Each service stands on its own, with room to add more when it makes sense.

A strategist’s planning sheets, pencil and marker on a warm paper desk.
Services

Start where you need help.

Start with what's jumping out at you, then we can build from there.

01SEO & AI search

Get found by people and AI

Missing from the shortlist, especially when AI answers before a results page.

What I do
SEO foundations, pages that answer real buyer questions, and the structured detail AI assistants can read.
What you get
Each month: the highest-impact fixes done, visibility tracked, and the next move named.

More buyers now skip the results page and just ask. When they do, someone gets named, and this is the setup that makes it your business.

AI assistant

Illustrative
You

Who would you recommend for [what you do] on the Gold Coast?

This is where a well-set-up local business gets named, with the reasons why.

The dimmed lines stand in for the rest of the answer: options, caveats and comparisons. No real businesses or rankings are shown.
Illustrative, not a real transcript. Nobody can promise you a ranking in ChatGPT, Perplexity or Google's AI. The work is making your business the easy, well-evidenced answer when buyers ask.
03Reporting & analytics

Know what's working

You have numbers, but no clear decision.

What I do
Analytics and website tracking checks, conversion definitions and cross-channel analysis.
What you get
What happened, what it means and where to next.

The format, at a glance. A fictional sample of the monthly report you would receive.

The monthly format

Example
Website visits
1,284
Enquiries
9
Cost per enquiry
$38
01What happened
Enquiries up, and the cost of each one down.
02What it means
The services page is doing the closing.
03What I'm doing next
Push the two pages that bring in the work.
Example. The numbers and charts are fictional. The reporting format is the real deliverable.
04AI workflows & automations

Follow-up that keeps up

Leads and follow-ups stall when somebody has to remember every next step.

What I do
Custom-built lead follow-up, review requests, CRM and email workflows, with human approvals.
What you get
An AI-powered automation workflow connected to your website, CRM and email.

An example of a follow-up workflow I'd build and run for your business.

  1. An enquiry lands

    The first reply goes out

    Automatic, from your address, in your words.

  2. A few days on

    The nudge follows

    No answer yet? A short follow-up goes out on its own.

  3. Job done

    The review request

    A thank-you and a review ask, sent when the work wraps up.

  4. You, throughout

    You stay the gate

    Anything needing judgment waits for your OK before it sends.

An illustrative workflow. Yours is custom-built around how your business follows up.

How it starts

Small first steps, in order.

  1. A chat

    Tell me what's going on. I reply within one business day with a first read on what I'd fix.

  2. A first look

    I review what is already in place and show you the clearest opportunity I can see. If you need a deeper plan, I'll explain that before we go further.

  3. Month to month

    We agree on the priority and get moving. No setup fee. No lock-in.

Let's talk

Not sure where to start?

That's what the first chat is for. Tell me what's going on and I'll show you what I'd fix first.